The WIC Program promotes healthy habits and healthy families.
• Breastfeed your baby
• Eat more fiber
• Lower the fat
• Eat more fruits and vegetables
• Eat more whole grains
• Drink less juice and sweetened beverages
• Make family meals matter
WIC stands for Women, Infants and Children and is also called the Special Supplemental Nutrition Program. WIC is a federal program designed to provide food and nutrition education to low-income pregnant, postpartum and breastfeeding women, infants and children until the age of five. The program provides a combination of nutrition education, supplemental foods, breastfeeding promotion and support, and referrals for health care. WIC has proven effective in preventing and improving nutrition related health problems within its population.
The United States Department of Agriculture (USDA) funds the WIC Program. The North Carolina Department of Health and Human Services, Division of Public Health, Women’s and Children’s Health Section, Nutrition Services Branch administers it. County health departments, community and rural health centers, and community action agencies provide the services.